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Pactum Raises $11M Series A, Enters Global Deployment Phase for Automated Negotiation Technology

Staff Writer
Staff Writer
January 31st, 2023

Pactum, an AI-based platform enabling global companies to automate personalized commercial negotiations at scale, has raised an $11 million Series A round. The funding brings the company’s total investment to $15 million. Today’s round was led by Atomico, with participation from Metaplanet (Jaan Tallinn), Checkout.com CTO Ott Kaukver, TransferWise chairman and cofounder Taavet Hinrikus, and Teleport cofounder Sten Tamkivi. Existing investor Project A also followed on as part of this latest round and Atomico Partner Ben Blume will join Pactum’s board.

“While other AI companies focus on reducing labor costs, Pactum focuses on adding value to the bottom line,” said Martin Rand, CEO and cofounder at Pactum. “All businesses make purchases, which means that any firm will be able to benefit from our automated Negotiation-as-a-Service (NaaS) offering. Although this technology has so far been limited to the most innovative enterprises, Pactum will open the door to all businesses to benefit from AI’s value-generation potential – starting with Fortune 500 companies but by no means ending there.”

Pactum unlocks cash flow and untapped value rather than generating simple efficiencies. In a single departmental use of a Fortune 500 company, Pactum was able to unlock working capital at a rate of $1.5 million per month. Following successful partnerships with Fortune 500 customers such as Walmart, major CPG firms, and industrial distributors, Pactum is today announcing the general availability of its flagship automated NaaS offering. The funding cements Pactum’s position as the definitive AI negotiation company, enabling the firm to expand its roster of Fortune 500 partners by consolidating its position as the first business to successfully deploy automated AI negotiation systems among enterprise vendors.

“Fortune 500 procurement leaders have told us that negotiated agreements are the backbone of their economic engagement, but that their practices for managing supplier contracts are currently filled with inefficiency, uncertainty, and untapped value,” said Ben Blume, partner at Atomico. “Martin, Kaspar, and Kristjan recognized this and, with Pactum, have pioneered a unique approach that makes the negotiating process more supplier-friendly and improves outcomes for both parties. Combining deep expertise in negotiation with world-class AI talent, we believe Pactum is exceptionally well positioned to develop a new kind of automation solution with the ability to create significant amounts of value for both buyers and suppliers of all kinds.”

Pactum will use the funding to scale up the deployment phase of its AI automated negotiation platform in response to significant demand. The company aims to rapidly expand its team to partner with a number of major organizations, further hone its automated technologies, and expand the application of its platform into a range of new industries. As reaching supplier agreements with a computer system becomes more normalized, Pactum’s technology can be easily deployed in other use cases such as employment contracts, licensing, and rental agreements.